Sales is an ancient profession, yet one that is constantly changing and evolving. Approaches to excellence in sales need to shift and grow, as well. Today’s buyers are savvy and have almost limitless options for buying the products and services they need. Sales professionals need much more than drive and determination to rise above the crowd. Sales Gurus Speak Out is the sixth book in the best-selling Experts Who Speak book series. A guru is someone who is a teacher and mentor and always a trusted counselor. A guru is a leader in their field and recognized as an innovator with the driving force to propel others forward. In Sales Gurus Speak Out, you will find 15 of the top sales trainers, coaches and consultants—experts chosen by the editors to provide you with essential information in a streamlined, easy-to-use format. To rapidly move you forward with increased sales and profits, we include the topics and tools you need to:  Stay in control of the sales process  Engage in results-oriented sales conversations—wherever you are  Create winning sales presentations that give you the advantage  Capitalize on your expertise, knowledge and values to sell yourself first  Discover new opportunities with innovative technology approaches  Prospect with greater focus  Strategically brand yourself to increase your visibility  Unleash the power of an integrated marketing approach  Defeat price objections using 10 valuable techniques  Double your close ratio  Learn expert secrets to win large, profitable deals  Develop and lead with the mindset of a sales champion You are holding in your hands a goldmine of information and expertise geared to put you, your business and your bottom-line results on a new trajectory for success. The choice is yours—to remain where you are or move forward … - from Amzon